The importance of social proof on your website

5 star review photo

In today’s digital environment, websites have become essential to any business’s marketing strategy. With a website, you can easily reach potential customers, showcase your products and services, and generate leads. However, more than having a website alone is needed to guarantee your success in the…

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GA4 deadline is looming for Google Analytics

Google Analytics 4 (GA4), the latest version of Google Analytics, offers several new features and improvements over previous versions. One of the most significant changes in GA4 is how it handles data collection and processing. Google has a deadline of July 1st, 2023, to set…

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In loving memory of Glenn

me and my dad

Over the Thanksgiving holiday weekend, my Dad made his exit from this world. While my sister and I knew he was winding down, part of us thought he would keep hanging on. I had a plane ticket to see him two weeks after he died.…

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What I learned at WordCamp US (for my clients)

Photo of Cami with friend Carole Olinger at WordCamp US 2022

After a two-year hiatus due to the pandemic, I attended my favorite in-person conference, WordCamp US. A WordCamp is an informal, community-organized event organized by WordPress users. Everyone is welcome to participate, share ideas, and get to know one another. WordCamp was held in San…

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