Are you wondering how your site is doing on Google? Often, a client will contact me that their site isn’t appearing in Google search, not knowing that Google is returning a personalized result when they open their browser and enter search terms. Google “remembers” everything you search for and knows where you are searching from. The results are going to be skewed if you just go to Google and search like you do for everything else.
So, how do you find out?
The first thing you should do is see if your site is “indexing” on Google. This means that google has found your site and your pages are possible results in Google search. To do this, you add “site:” in front of your domain name to see how many of your pages are results(indexed) on Google search.
In the example for my site, I have 255 pages indexed on Google. This is near the top of the page, before the results. This is good news. There are 255 opportunities to be found!
Secondly, you need to search “incognito”. This means that Google can’t reach your cache and you are searching without any personal settings effecting the results.
Here’s a great link on How to Always Start Any Browser in Private Browsing Mode. Do this to view your own results accurately.
Finally, you can see how you are ranking for specific keywords by using SERPs Free Keyword Rank Checker. In this example, Webcami.com ranks #1 for “west seattle web design” on a desktop. You can check mobile results, too!
I hope this helps you understand how to accurately check your own search results. If you are looking for a professional to help with search engine optimization, visit my Trusted Partners page for contacts!